tag:blogger.com,1999:blog-3667759804573195266.post156236705074367989..comments2008-07-02T03:28:04.924-04:00Blake Harrisonnoreply@blogger.comBlogger1125tag:blogger.com,1999:blog-3667759804573195266.post-86472012441072415332008-07-02T03:28:00.000-04:002008-07-02T03:28:00.000-04:00View through is bogus. The person might not even view the ad and when you are targting people who have been to the site already it is just a desparate way to justify the insane cost of online media. Give it 10% attribution in most cases even 50% attribution, push those metrics up through the organization and see how long those programs run. The ad serving companies like to publich bogus stats so you'll spend more on media and ad serving fees.Anonymousnoreply@blogger.com